Lesson 4 of 8Article18 min
Looker Studio Dashboards
Looker Studio (formerly Data Studio) connects to GA4 and other sources so clients and founders see live KPIs without logging into raw analytics.
01Why dashboards beat screenshots
Looker Studio (formerly Data Studio) connects to GA4 and other sources so clients and founders see live KPIs without logging into raw analytics.
- Scorecard KPIs: sessions, key events, CPA proxy metrics
- Time series for trend, not panic on one day
- Tables for campaign and landing page leaders/laggards
- Date range control + clear last-updated note